# The Chirpoo blog

> Practical posts on running WhatsApp for a small Indian business: inbox habits, broadcasts, templates, Shopify and migration. Written by the Chirpoo team.

Canonical: https://chirpoo.com/blog/
Updated for 2026, 26 Oct 2026.

The Chirpoo blog is a set of short, practical posts on answering customers on WhatsApp for small Indian businesses: inbox habits, broadcasts, templates, Shopify store messages, moving from other tools and the rules Meta sets. Every post is grouped under the guide it belongs to, written by Smaran Challapalli and dated when it was last checked.

## WhatsApp Business API for Small Businesses in India

What the official API is, what it costs and how a small Indian business gets on it.

- [Self-Host WhaLeads or Use Chirpoo? What Each Asks](https://chirpoo.com/blog/self-host-whaleads-vs-chirpoo/): WhaLeads is open source and runs on your own Cloudflare account. Chirpoo is the hosted version at ₹999. Here is what each asks of a small team.

## WhatsApp Business App vs API: When to Move

Where the free phone app stops and the API starts, and when to move.

- [Move Your Number from the WhatsApp Business App](https://chirpoo.com/blog/move-from-whatsapp-business-app/): Move your number from the free WhatsApp Business app to the API and Chirpoo: Meta's steps, chat backup, contacts and what changes for staff.
- [Leaving Interakt for Chirpoo: A Safe Cutover](https://chirpoo.com/blog/migrate-interakt-to-chirpoo/): Moving from Interakt to Chirpoo: account ownership, what carries over, what stays behind, bringing in templates and a safe cutover order for your team.
- [Migrate from WATI to Chirpoo, Step by Step](https://chirpoo.com/blog/migrate-wati-to-chirpoo/): Moving from WATI to Chirpoo: who owns your WhatsApp Business Account, what carries over, what does not, and the order to cut over without losing chats.

## Shared WhatsApp Inbox for Teams

One number, many hands: how a team answers every chat without stepping on each other.

- [WhatsApp for Agencies Running a Few Client Numbers](https://chirpoo.com/blog/whatsapp-for-agencies-multiple-clients/): How an agency can run WhatsApp for a few clients with Chirpoo: one workspace and login set per client, extra numbers at ₹250, and when to use WhaBuzz.
- [Best WhatsApp Inbox Tools for Small Teams in India](https://chirpoo.com/blog/best-whatsapp-inbox-tools-india/): A ranked list of WhatsApp inbox tools for small Indian teams, led by Chirpoo at ₹999 a month, with plan prices and add-ons from each vendor's own page.
- [Slow WhatsApp Replies Cost You Leads: How to Fix It](https://chirpoo.com/blog/whatsapp-reply-time-missed-leads/): Why slow WhatsApp replies lose leads, and how Chirpoo's reply-window chip, assignment, snooze, push alerts, flows and AI agent keep response times short.
- [Two WhatsApp Numbers in One Inbox: Sales and Support](https://chirpoo.com/blog/multiple-whatsapp-numbers-one-inbox/): Run sales and support, or two branches, on separate WhatsApp numbers in one Chirpoo inbox. ₹250 per extra number, plus Meta's limits per number.
- [WhatsApp Inbox Push Alerts on Your Phone](https://chirpoo.com/blog/whatsapp-inbox-push-notifications-phone/): Install Chirpoo on Android or iPhone and get push alerts for new WhatsApp chats. Add to Home Screen first on iPhone. Setup steps and limits.
- [How to Run a WhatsApp Inbox With a Team of 3 to 5](https://chirpoo.com/blog/run-whatsapp-inbox-with-a-team/): A practical routine for a small team on one WhatsApp number: assign chats, use notes, snooze, mark unread and search in Chirpoo, without chaos.
- [The WhatsApp 24-Hour Window, Explained for Owners](https://chirpoo.com/blog/whatsapp-24-hour-window-explained/): What you can send inside and outside WhatsApp's 24-hour window, why templates exist, and how Chirpoo shows the window on every chat.

## WhatsApp Automation for Small Businesses

Flows, replies and handovers that take the repeat work off your team.

- [WhatsApp for Coaching Institutes: Batches and Fees](https://chirpoo.com/blog/whatsapp-for-coaching-institutes/): How coaching institutes can run enquiries by batch, fee reminders, demo-class follow-ups and opted-in parent broadcasts on WhatsApp with Chirpoo.
- [WhatsApp for Gyms and Studios: Bookings to Renewals](https://chirpoo.com/blog/whatsapp-for-gyms/): How a gym or studio can run trial bookings, reminders, renewals and offers on WhatsApp with Chirpoo, one shared inbox and an AI agent for timing questions.

## WhatsApp Broadcast Marketing: Rules, Costs and Setup

Sending offers to people who agreed to hear from you, and what to do about the ones who do not read.

- [Diwali 2026 WhatsApp Broadcast Plan: 8 November](https://chirpoo.com/blog/diwali-whatsapp-broadcast-playbook/): A step-by-step Diwali 2026 WhatsApp broadcast plan: opt-in list, template approval, tags, scheduling, follow-up and cost, run from Chirpoo.
- [WhatsApp Messaging Limits and Quality Rating Explained](https://chirpoo.com/blog/whatsapp-messaging-limits-quality-rating-smb/): Meta WhatsApp limit tiers, how quality rating moves, what blocks do, how to raise your limit and what to do when quality drops. For Chirpoo users.
- [WhatsApp Contact Tags and Segments for Small Business](https://chirpoo.com/blog/whatsapp-contact-tags-segments/): How to tag WhatsApp contacts from flows, ads, Shopify orders and by hand, then turn tags into broadcast segments in Chirpoo, with examples by business.
- [Follow Up WhatsApp Broadcast Non-Readers, Once](https://chirpoo.com/blog/whatsapp-broadcast-retry-non-readers/): How to retry a WhatsApp broadcast to people who did not read it: read receipts, how long to wait, what it costs, and Chirpoo's automatic follow-up.
- [WhatsApp Opt-Out in India: STOP and Band Karo](https://chirpoo.com/blog/whatsapp-opt-out-stop-india/): How STOP, band karo and Meta's own opt-out work for marketing on WhatsApp, and how Chirpoo blocks marketing to opted-out contacts for you.

## WhatsApp Message Templates: Categories and Approval

Writing templates Meta approves, and knowing which category you are paying for.

- [WhatsApp Utility vs Marketing Templates and Cost](https://chirpoo.com/blog/whatsapp-utility-vs-marketing-templates-cost/): What Meta counts as a utility or marketing WhatsApp template, what each costs in India, and how Chirpoo keeps a utility message from billing as marketing.
- [WhatsApp Template Rejected? Reasons and Fixes](https://chirpoo.com/blog/whatsapp-template-rejected-fixes/): Why Meta rejects WhatsApp templates, how to fix each reason, how Chirpoo's Fix it redrafts with Meta's reasons, library templates and how to appeal.

## WhatsApp for Shopify Stores

Order updates, carts and reviews on WhatsApp for a Shopify store.

- [WhatsApp for D2C Brands: One Plan for Store Messages](https://chirpoo.com/blog/whatsapp-for-d2c-brands/): How a D2C brand on Shopify can run order updates, COD confirmation, cart recovery, review requests and ad attribution on WhatsApp with Chirpoo Commerce.
- [Best WhatsApp Apps for Shopify Stores in India](https://chirpoo.com/blog/best-whatsapp-apps-shopify-india/): A ranked list of WhatsApp apps for Indian Shopify stores, with plan prices, who bills Meta and what sits behind add-ons, all checked 26 Oct 2026.
- [Shopify WhatsApp Marketing Consent, Explained](https://chirpoo.com/blog/shopify-whatsapp-marketing-consent/): What Shopify's WhatsApp marketing consent field is, how Chirpoo syncs consent both ways with your store, how STOP works and why cart reminders need it.
- [WhatsApp Review Requests for Shopify Stores](https://chirpoo.com/blog/whatsapp-review-requests/): Ask for Shopify product reviews on WhatsApp after delivery: timing, consent, what Meta charges and how Chirpoo handles Loved it and Needs work replies.
- [Add a WhatsApp Chat Button to Your Shopify Store](https://chirpoo.com/blog/shopify-whatsapp-chat-button/): How a WhatsApp chat button works on a Shopify store, where the chats land, what your team sees on each chat and what happens on mobile with Chirpoo.
- [Shopify Order Updates on WhatsApp, Set Up](https://chirpoo.com/blog/shopify-order-updates-whatsapp/): How order-confirmed and shipped-with-tracking WhatsApp messages work for a Shopify store, what Meta charges, and how Chirpoo sets them up.

## COD Order Confirmation on WhatsApp

Checking cash-on-delivery orders before they ship, and cutting returns.

- [Cut RTO on COD Orders With WhatsApp Confirmation](https://chirpoo.com/blog/rto-reduction-cod-whatsapp/): Why cash on delivery orders come back undelivered in India, with sourced figures, and a COD confirmation playbook on WhatsApp using Chirpoo.

## Click-to-WhatsApp Ads: Setup and Follow-up

Ads that open a chat, and how to see which ones turned into customers.

- [Click-to-WhatsApp Ad Attribution for Small Shops](https://chirpoo.com/blog/click-to-whatsapp-ad-attribution/): How a click-to-WhatsApp ad's headline and link reach your inbox in Meta's referral object, and how Chirpoo links chats and Shopify orders back to the ad.

## AI Agents for WhatsApp Customer Support

Letting an AI answer first, with limits, and handing over to your team.

- [Connect Your WhatsApp Inbox to Claude or ChatGPT](https://chirpoo.com/blog/connect-whatsapp-inbox-to-claude-chatgpt/): Connect Chirpoo's MCP server to Claude, ChatGPT, Cursor or VS Code, choose what it may do, and ask it about your WhatsApp chats and leads.
- [Rules for an AI Agent on WhatsApp: What to Set](https://chirpoo.com/blog/ai-agent-rules-whatsapp/): The rules Chirpoo's AI agent follows on WhatsApp, and the ones an owner should set: no offers, no invented orders, human hand-over and a test first.

## Frequently asked questions

### How are posts on the Chirpoo blog organised?

Every post belongs to one of the twelve Chirpoo guides and is grouped under it on this page. Posts also carry topic tags, such as Shopify, templates or migration, and each tag has its own page. New posts arrive in the [RSS feed](https://chirpoo.com/blog/feed.xml).

### What is the best post for small businesses new to WhatsApp?

If you run WhatsApp from a phone today, start with [moving from the WhatsApp Business app](https://chirpoo.com/blog/move-from-whatsapp-business-app/), then [running a WhatsApp inbox with a team](https://chirpoo.com/blog/run-whatsapp-inbox-with-a-team/).

### Why does every post show an updated date?

Meta changes WhatsApp rules and prices during the year. Each post shows the date it was last checked, and every figure from Meta or another vendor links to the page it came from.
