#How do Chirpoo and the WhatsApp Business app compare?
The app's details come from WhatsApp's business app page and Help Center pages, checked 26 Oct 2026. "Not published" means those pages did not show it.
| Chirpoo | WhatsApp Business app | |
|---|---|---|
| Who bills Meta's charges | Meta bills you directly. Chirpoo never bills for messages | Business broadcasts have their own pricing help page on WhatsApp |
| Markup on Meta's rate | None. Chirpoo adds nothing per message | Not applicable, there is no reseller |
| Monthly fee | ₹999, or ₹1,499 with Shopify store messages (Commerce), excluding 18% GST | No subscription price listed on the product page |
| Logins and numbers included | One number and 5 logins. Extra number or login ₹250. More than one number in one workspace | One primary phone. Per WhatsApp, "using your primary phone to link up to four devices" |
| Inbox | Assign a chat, internal notes, snooze, mark unread, search, shortcuts, 24-hour window on every chat | Chats on the phone and linked devices. Assignment and internal notes not shown on the pages checked |
| Automations | No-code flows from a new message, tag, ad click or Shopify order, with test run and shadow mode | The product page describes replying when you are away and greeting people who start a chat |
| Broadcasts and opt-in | By tag, only to opted-in contacts, scheduled, automatic follow-up to non-readers; STOP and "band karo" honoured | Broadcast lists of up to 256 recipients, who must have saved your number |
| Shopify messages | Commerce plan: order confirmed, shipped, cart reminder, review request, COD confirmation, chat button | Not shown on the pages checked |
| AI agent | Included, off until you switch it on | Not shown on the pages checked |
| API and MCP | API keys, signed webhooks and an MCP server, all included | The app is not the API. Programmatic access needs the WhatsApp Business Platform |
| Open source and data on leaving | Built on Apache-2.0 WhaLeads; your number stays yours; contacts and chats readable through the API until you close; full export on request | Not published |
| Free trial | 14 days, every feature, no card | Not applicable |
The linked-devices line is from WhatsApp's help page on linking a second phone:
using your primary phone to link up to four devices.
That page describes WhatsApp in general and does not name the Business app, so check the Linked devices screen in your own app for the current limit.
#Why do small teams pick Chirpoo?
One owner per chat. In Chirpoo, every chat can be assigned to a person, carry internal notes and be snoozed. The business app, on the pages checked, shows none of these. With a few phones, two people can answer the same customer, or nobody does.
Alerts that follow people. Each team member has their own login. Chirpoo installs on Android and iPhone from the browser and sends push alerts. On iPhone, add it to the Home Screen first. See push alerts on your phone.
Consent and opt-out handled. Chirpoo tracks marketing consent on each contact and ends marketing sends on STOP, "band karo" or Meta's own opt-out. The post on WhatsApp opt-out explains it.
Growth without a new number. More than one number can sit in one workspace, at ₹250 for each extra number. And flows, templates and the AI agent are there when you need them. When two or more people need to answer, Chirpoo is the tool built for it.
The full trade-offs are in the guide WhatsApp Business app vs API.
#What does the WhatsApp Business app cost in total?
WhatsApp's product page lists no subscription price, so the app's visible cost is your staff's time and the limits above. A worked example with only sourced numbers shows where the cost moves.
You want to send an offer to 1,000 customers who opted in.
- In the app. Broadcast lists hold up to 256 recipients, per WhatsApp's help page, so 1,000 contacts need four lists, sent one at a time. Recipients who have not saved your number do not receive the broadcast.
- In Chirpoo. You pick the contacts by tag, schedule one broadcast, and Chirpoo sends only to people who opted in. Meta charges ₹0.8631 per marketing message to India (Meta's INR rate card, checked 17 Oct 2026), so 1,000 messages are ₹863.10, billed by Meta to you. Add Chirpoo's ₹999 and the month is ₹1,862.10 before GST.
WhatsApp prices business broadcasts on a separate help page, so the app's side is not priced here; the time spent sending four lists by hand is the cost you can see. The Meta side of the maths is in the pricing guide and the broadcast guide.
#How do you move from the WhatsApp Business app to Chirpoo?
Moving means connecting your number to the WhatsApp Business Platform, the official Cloud API that Chirpoo uses. Plan it for a quiet hour. Contacts, labels and old chats on the phone need attention, and you should write down your quick replies and greeting before the switch.
The checklist is in moving from the WhatsApp Business app. Once connected, rebuild the few quick replies and flows you use, let consent come from customers replying START, and ask your team to install Chirpoo on their phones. If you also want to see where the paid tools stand, read Chirpoo vs WATI.
Start free: open a 14-day Chirpoo trial, connect your number and invite your team. No card is needed.
Frequently asked questions about Chirpoo and this topic
Can several people use the WhatsApp Business app on one number?
Per WhatsApp's help page, you can link up to four devices to your primary phone. The pages checked do not show chat assignment or internal notes. Chirpoo gives five logins on one number, with assignment, notes and snooze, at ₹999 a month, excluding 18% GST.
Is there a limit on WhatsApp Business app broadcasts?
WhatsApp's help page for broadcast lists sets 256 recipients per list, and recipients must have saved your number. Chirpoo broadcasts go to contacts picked by tag who have opted in, and you can schedule them. Meta's message charges apply and are paid to Meta.
Does the WhatsApp Business app have an API?
No. The app is a phone app. Programmatic access comes through the WhatsApp Business Platform, the Cloud API. Chirpoo runs on that platform, and adds an API with keys and signed webhooks, plus an MCP server for Claude and ChatGPT.
Can I keep my number when I move to Chirpoo?
Yes. Your WhatsApp number stays yours. You connect it to the WhatsApp Business Platform, and Chirpoo works with it. Back up your chats and write down your quick replies first. The move-from-the-app post has the full checklist.